# Agency

The Agency section of Perkville Docs provides guidance for agencies using Perkville to places in the loyalty programs of businesses that have chosen to work with them. Here is a brief summary of the documents.

### [Overview](/features/agency/overview.md)

The overview section introduces the Perkville Ad Platform, explaining its purpose, initial placement in loyalty emails, and the requirement for businesses to opt in and manage their own relationships with advertising agencies.

### [Advertisers](/features/agency/advertisers.md)

Agencies can create "Advertisers" which are folders for content related to each advertister such as their creative, suppression lists, and images.

### [Images](/features/agency/images.md)

The "IMAGES" section allows agencies to add, edit, and remove images associated with creative.&#x20;

### [Creatives](/features/agency/creatives.md)

The "CREATIVES" section enables agencies to create and manage the individual ads that will be displayed. This includes setting up ad images, text, and links.&#x20;

### [Campaigns](/features/agency/campaigns.md)

The "CAMPAIGNS" section allows agencies to group creatives into campaigns, define targeting, and set ad schedules.&#x20;

### [Suppressions](/features/agency/suppressions.md)

The Advertiser Suppression List prevents ads from being shown to specific email addresses. Agencies can upload suppression lists in CSV format.

Please also refer to the [Ad Terms](https://info.perkville.com/terms).


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.perkville.com/features/agency.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
