# Redeeming rules

Perkville offers flexible redemption options through a variety of redeeming rules within your loyalty program.

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Here are the types of redeeming rules available on Perkville:

[**Custom Rewards**](https://docs.perkville.com/features/redeeming-rules/custom-rewards)\
Design bespoke rewards tailored to your customers' preferences and your business objectives. Whether it's a free item, a discount on a purchase, or a special service, custom rewards allow you to create personalized incentives that resonate with your audience.

[**External Rewards**](https://docs.perkville.com/features/redeeming-rules/external-rewards)\
Offer rewards sourced from external partners or vendors to broaden your redemption offerings. These partnerships can provide additional value to your customers by giving them access to a diverse range of rewards beyond what your business directly offers.

[**Instant Rewards**](https://docs.perkville.com/features/redeeming-rules/instant-rewards)\
Deliver immediate gratification to your customers with rewards that are instantly redeemed upon customers earning. Instant Rewards can be seamlessly integrated into referrals or used as incentives in challenges, motivating quick engagement and boosting participation. From instant discounts to on-the-spot freebies, these rewards drive timely action and elevate the customer experience through swift, tangible benefits.


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