Promotions

Promotions are powerful tools for businesses to boost engagement, drive sales, and reward customer loyalty. Perkville offers three types of promotions to suit different business objectives and customer preferences:

Frequency: Frequency promotions encourage the frequency of a specific event each week or month. For example, a yoga studio might want to incentivize customers to attend six classes per month to boost retention. By rewarding extra points for customers who achieve this goal, businesses can encourage engagement and strengthen customer loyalty.

Time: Time-based promotions are ideal for businesses looking to shift traffic from busy times to slower times, allowing for better customer accommodation. With time-based promotions, businesses can set point multipliers such as 2x points on specific days of the week and hours of each day. This encourages customers to visit during off-peak hours, balancing customer flow and improving overall service efficiency.

Promotion: The Promotion feature provides additional incentives for existing earning rules within a loyalty program. For example, a business may offer 2x points on referrals for the following month to encourage more referrals and drive customer acquisition. By leveraging promotion promotions, businesses can strategically boost engagement and drive specific actions aligned with their business objectives.